the fault in our stars movie trailer song

That social-media savvy has carried over to the book’s film adaptation, with a social-media juggernaut that includes a Twitter feed with 410,000 followers a very busy Twitter hashtag (the acronym #tfios) that helps fans find posts about the property an even busier YouTube site (the trailer alone has nearly 20 million likes UPDATE: the trailer passed 20 million overnight with a couple of hundred thousand extra views) and a Facebook page with 3.6 million likes and 1.5 million people talking about the movie. There have been lots of bread crumbs on this trail, all leading to what seems likely to be a very big weekend for a small movie, with even traditional tracking companies suggesting it will bring in more than $30 million for a film that cost less than half that to make. That is, if the other love story that Fox’s The Fault in Our Stars has been carrying on with a legion of social-media users is any indicator of its incipient box-office heat when it finally opens Thursday overnight on a Rentrak-estimated 3,000 screens. Deadline's David Bloom and Dominic Patten discuss.Īmid all the fevered attention for massive summer movies featuring mutant humans, giant lizards and an edgy tomorrow with Tom Cruise, a tragic little love story between two cancer survivors appears poised to have its own big run when it debuts later this week. 'The Fault In Our Stars' Movie Already A SuccessĪ book adored by the right demographic, stars with big social media presence, a killer trailer and a savvy campaign by Fox has the movie poised for out-of-this-world box office.

The fault in our stars movie trailer song